Using designer Paul Rand's article Design and the Play Instinct and its accompanying images, the goal of this project was to design a cohesive book that best displayed the materials provided.
This book is balanced with a consistent four column grid and images of a variety of different sizes. All pull out quotes are bound by a coral box of varying opacities.
Challenges included finding the right size for the book and the right size and leading for the corresponding text. Furthermore, making the images that were provided stand out whether by size, color or other adjustments.
This book is also hand bound and printed.
View the full book here.
Typeface: Avenir Next
Color: coral and charcoal gray
Original Size: 8.5in x 6.5in